By Chuck Sambuchino
Ah, platform. It’s that dirty word writers hate. It appeared several years ago like a bad dream — a word publishing bigwigs used to describe a writer’s ability to sell their own work through a writer’s social media, networking and visibility. The bigwigs made it clear: Writers would not only have to write books now, but be the main marketing force behind them, as well.
Let’s be clear: If you’re a fiction writer, you want a platform. If you’re a nonfiction writer, you needa platform.
In fact, if you’re writing nonfiction and you don’t have at least a modest platform, literary agents and editors probably won’t even consider your book idea, no matter how good it may be. If you can’t sell your own book, they ain’t interested in your pitch.
In fact, I’ve been speaking so much about platform lately that I wanted to…
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